This post is part of Marc-Oliver’s Digital Marketing Toolbox series – useful documents, interesting presentations and helpful strategy papers for marketers. Subscribe or see all Post Series
In holiday resorts all over the world, social media is introducing powerful new potential for outdoor tour companies. For those able to engage it best, social media will bring a bright future! Following research, monitoring of process and analysis of the adventure tourism industry – its digital potential and best practices, this strategy paper outlines a sample of top opportunities now available.
I will soon share more of my strategy papers and documents I’m currently using to develop creative social media ideas for small businesses and large organization. Feel free to visit my blog from time to time. You can also connect with me on Linked In or Twitter. See details on the ABOUT page. Thanks for sharing 
The presentation “The Adventurer 2.0″Marc-Oliver Gern is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 Canada License. Based on a work at flip-digital. Permissions beyond the scope of this license may be available at flip-digital. 
